LinkedIn have recently added a new skills feature (still in beta). This feature allows you to add skills to your LinkedIn profile and your LinkedIn connections can then endorse these skills.
It also enables LinkedIn in to track which skills are the most popular.
I thought it might be interesting to use this feature to track how widespread the various intranet related skills and technologies are in the workplace.
The table below lists intranet related skills and technologies, the relative growth of these skills, the number of people who have listed these skills and the most popular LinkedIn group for each skill.
* Social Media is the 47th most popular skill overall
** Change Management is the 92nd overall popular skill
I found it interesting that 308,000 people have identified 'Intranet' as a skill and yet only a small percentage of these belong to an intranet related LinkedIn Group (in comparison to other skills). This is even stranger given that 376,000 people have listed Sharepoint as a skill - roughly the same number as intranets more or less - and yet there are seven SharePoint groups with at least 10,000 members, with the largest group having 43,000 members.
Why is this the case? Perhaps the power of Microsoft marketing? Or perhaps intranets just aren't as interesting as SharePoint.... any ideas?
It's also surprising that the term Digital Workplace is not yet categorised as a skill by LinkedIn. This is a term that has been getting some airplay recently in an effort to broaden the scope of the services that an intranet can deliver. In fact, an intranet is usually described as a sub-category of the Digital Workplace.
Perhaps the fact that it is not yet listed as a skill indicates that there is a bit of work to do yet before the term Digital Workplace becomes mainstream.
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